The money stuff, in plain english.

Money anxiety, avoidance, and the small things that actually help. No jargon, no lectures, no advice about what to do with your money — just straight answers to the questions people actually ask.

Start here

Avoidance

Why do I avoid checking my bank account?

The reason isn't laziness or being bad with money — it's how brains handle anticipated bad news. What's happening, and how to make looking easier.

read it →
Money anxiety

Money anxiety: what it is, the signs, and what actually helps

What money anxiety is, how to tell if you have it, why it isn't about how much you earn, and five things that genuinely reduce it.

read it →

More coming. Next up: why we overspend when stressed, how to feel calm about money without making a budget, and what the data says about how many people avoid their accounts.

Common questions

Money anxiety is persistent worry or dread about your finances that shows up even when nothing has changed. It's a feeling, not a number: people with healthy balances have it, and people with real money problems sometimes feel numb instead.

It often leads to avoidance — you stop looking at your accounts because looking feels worse than not knowing.

Reading about it is a start. Looking is the practice.

FUC Money is a ten-second daily check-in for financial anxiety. Look at your money, name the feeling, move on. No budgets, no bank logins.

Download on the App Store
a relaxed cartoon coin mascot, at ease